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Immediately after her graduation, ZHI Chen founded i-am-chen, an all-knitwear label that strives to bring the fun and light-hearted spirit to its audience who has a young soul. In a fashion world obsessed with imposing solemn concepts on clothing, Chen turns to the playfulness and cheerfulness embodied by the works of Alexander Calder and David Hockney.

Chen is currently focusing on mastering knitwear to elevate the category to a level of appreciation it deserves. Nevertheless, as the i-am-chen style has been increasingly adored by customers, Chen is convinced she will soon venture into more categories across the design disciplines.